The Sierra Club is one of the most influential, and powerful grass roots organizations in the nation. They did everything in their power to ensure that the Grand Canyon remained pure, and untainted. They attempted, and succeeded, in stopping a dam from being built in the Grand Canyon, which would have destroyed the natural landscape which so many people enjoy.
In the 1970's, there was a major increase in care for the environment, with a great deal of focus on chemical plants that might cause damage to children. Most focus during this section of the video was on the group of parents from Love Canal who fought a crusade against big chemical companies. While they were not 100% successful, they made a big, and meaningful change.
In the following section, we were shown about the more... militaristic side of environmental consciousness. All that I was thinking while watching this, was the episode of South Park where Stan took over the ship from the show Whale Wars, and declared war on the Japanese.
The following section payed attention to rubber tappers, as the center of the fight to save the amazon rain forest. Using them as a medium, they were able to show how some attempt to destroy the beauty and magnificence of the rain forest.
The final section of the video payed attention to Climate Change, and how some don't believe in it. Despite the fact that it has been scientifically proven. In a recent study, they saw that 3% of Americans don't believe in climate change, despite it being a fact; that's like holding a survey like "which is bigger, 5 or 15" or "is Obama black".
People seem to be more interested in the topic of "Global Warming" than the much broader term of "Climate Change", and despite what might be thought about this, pollers often provided different answers based on which term was used. Scientists at Yale recently stated that Climate Change, and Global Warming “are often not synonymous — they mean different things to different
people, and activate different sets of beliefs, feelings, and
behaviors.”
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